A proudly bold Florida BBQ joint, The Butt Hutt Smokehouse brings big flavors and an even bigger personality to Jacksonville. From slow-smoked brisket platters to the Florida Boy Sandwich, this counter-service spot has built a loyal following around serious BBQ done right.

Using POS data to identify top-performing dishes, the Flapjack team built a vibrant, food-photo-forward menu that captures the punchy, energetic spirit of the brand — making it as memorable to look at as the food is to eat.