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A Vintage Menu for a Modern Restaurant

Client
Hazie's
Location
San Francisco
Timeline
8 Weeks

Located in the heart of Hayes Valley San Francisco, Hazies is a modern twist on a classic American cocktail bar. Featuring an eclectic mix of small plates, mezcal, and vintage lighting, Hazies is the neighborhood's up-and-coming spot to grab a drink.

Inspired by vintage cocktail books of the 1960's, Flapjack aimed to create a menu that both combined a familiar and vintage aesthetic. Flapjack's experienced design team produced a visually stunning menu set that emphasized Hazies unique vintage aesthetic and wide-ranging selection.

Challenge
Define a unique menu character.
Solution
Building a menu with purpose.
Result
Brand awareness, customer loyalty & sales.