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Savor Summer: Beach Barrels' Vibrant New Menu

Client
Beach Barrels
Location
Ocean City
Timeline
3 Weeks

Just a block off the beach, Beach Barrels offers a vibrant escape with live music, great drinks, and a lively atmosphere. This energetic bar is known for its eclectic mix of refreshing drinks and great sounds, making it the perfect spot for both locals and tourists to unwind and enjoy the coastal vibes.

Inspired by the beachside charm and the dynamic energy of Ocean City, the Flapjack team crafted a menu that captures the essence of summer, fun, and relaxation. Each drink and dish is presented with bold, eye-catching artwork and enticing descriptions, guiding guests through a delightful journey of taste and enjoyment.

Challenge
Define a unique menu language
Solution
Building a menu with purpose
Result
Brand awareness, customer loyalty & sales